Sunday, May 24, 2020

I Have a Dream Metaphoric Criticism - Free Essay Example

Sample details Pages: 7 Words: 2030 Downloads: 4 Date added: 2019/08/16 Category History Essay Level High school Tags: I Have a Dream Essay Martin Luther King Essay Did you like this example? Rhetoric lies at the center of our human experience and facilitates human interaction. It consists of language (made up entirely of symbols) that ultimately allows us to construct our reality. A significant component of rhetoric is rhetorical criticism. Don’t waste time! Our writers will create an original "I Have a Dream Metaphoric Criticism" essay for you Create order Rhetorical criticism analyzes artifacts of communication; from images to phrases to films and speeches. It serves as a qualitative research method that strives to investigate and find an explanation for the true meaning behind these artifacts and their impact on our society. The entirety of this paper centers around the application of Metaphoric Criticism to the legendary I have a Dream speech by Dr. Martin Luther King, allowing us to surpass linguistic embellishment and acknowledge the injustice faced by the African American community. It elaborates on the context of the artifact, expands on the chosen rhetorical critic method, and significantly, showcases discoveries from applying rhetorical criticism to the artifact.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Beginning with an elaboration on the context of the chosen artifact, Martin Luther King stands as not only one of the most significant figures in American history but one of the most influential figures in the world. Fueled by the injustice surrounding segregation, African Americans began the fight for racial equality with the Civil Rights Movement. Martin Luther King, a young pastor from Atlanta, Georgia, stood at the center of this movement. His I have a Dream Speech (the most notable speech he gave throughout the course of his activism) put the Civil Rights Movement on the map. The speech was given in 1963 during the March on Washington, an event where hundreds of thousands of people gathered to advocate for freedom and jobs. After directing a nonviolent protest (the march), Dr. King took center stage at the Lincoln Memorial in Washington D.C. and began sharing his hopes and dreams for the American population. He identifies the role the Emancipatio n Proclamation by President Abraham Lincoln played in freeing the American population and highlights how the change must continue until equality has been established. While countless inspirational artifacts exist in our society, this speech, as a result of its effective incorporation of metaphors, truly exemplifies the power of rhetoric and the role it plays in moving a nation.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Now that the context of the artifact has been elaborated upon, lets discuss the chosen rhetorical criticism method. Metaphoric Criticism revolves around the use of metaphors in artifacts to convey the underlining message of the artifact. A metaphor can be defined as a figure of speech in which an action or phrase denoting a symbol is used in comparison to another as a way of illustrating meaning. There are two components to a metaphor, the tenor and the vehicle. The tenor can be described as the topic or subject that is being explained, while the vehicle is the mechanism or lens through which the topic is viewed (Foss, 285, 2018). These comparisons are nonliteral and simply suggest a similarity between the two words/phrases. To provide an example take the metaphor life is a journey. Life (the tenor) is compared to the journey (the vehicle), so as to more effectively capture the rigor and tedious nature of life. To continue with the discussion on metap hors, these forms of figurative language are linguistic embroidery that the rhetor uses only occasionally to give extra force to language (Foss, 286, 2018). Metaphors bring beauty and drama to an otherwise dry description. Often times, topics of discussion can be difficult to comprehend or difficult to mention candidly. Metaphors allow its rhetors to effectively capture these instances. The use and purpose of metaphors go far beyond being a form of decoration. Metaphors are also a constituting force by being a basic way by which the process of using symbols to construct reality occur (Foss, 287, 2018). Metaphors have the ability to shine a light of certain phenomena, while continuing to keep others hidden, paving the way to a formulation of perspective.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   With an understanding of the meaning of metaphors and the role they place in communication, lets delve deeper into metaphoric criticism. Sonja Foss highlights a four-step procedure to effectively utilizing and applying metaphoric criticism. The four-step procedure consists of selecting an artifact, analyzing the artifact, formulating a research question and writing the essay (Foss, 289, 2018). The significant aspect of this four-step procedure is the 2nd step, analyzing an artifact. Analyzing an artifact contains five essential parts: examining the artifact as a whole, isolating the metaphors, sorting the metaphors, and discovering an explanation for the artifact. Examining the artifact as a whole pertains to becoming familiar with the text or elements of the artifact and its context to gain a sense of the complete experience of the artifact (Foss, 290, 2018). Understanding the text as a whole improves understanding of the metaphors within them. The s econd step, isolating the metaphors, is as it says. It captures the process of isolating the metaphors used by the rhetor. Effectively identifying these metaphors is relevant for the next step, sorting the metaphors. This step involves sorting the metaphors you have identified into groups and looking for patterns (Foss, 293, 2018). Finding patterns leads to the creation of themes, which paves the way towards the last step of metaphoric criticism, discovering an explanation for the artifact. Also known as identifying the deeper meaning. Now that weve discussed the moving parts of Metaphoric Criticism, lets begin with the application by addressing the four components of metaphoric criticism previously discussed. We examined the artifact as a whole by elaborating on the context behind the I have a Dream speech and its significance. Lets proceed to the isolation of the metaphors within the speech itself. For the sake of comprehension and organization, the quotes highlighted will be numbered (with subscripts) for further analysis. At the beginning of the speech, MLK mentions the Emancipation Proclamation and how this momentous decree is a great beacon light of hope to millions of Negro slaves who had been seared in the flames of withering injustice1 (King, 1963). With this metaphor, the emancipation proclamation, which serves as a tenor is compared to a beacon of hope, the vehicle. King also mentions that this sweltering summer of the Negros legitimate discontent will not pass until there is an invigorating autumn of fr eedom and equality2 (King 1963). With this metaphor, the anger of the African American community (tenor) is compared to the sweltering summer sun (vehicle) and freedom and equality (tenor) are compared to invigorating autumn (vehicle). Continuing with the isolation of metaphors from the artifact, King mentions toward the middle of the speech let us not seek to satisfy our thirst for freedom by drinking from the cup of bitterness and hatred3 (King 1963). Freedom (tenor) is compared to a draught (vehicle), while hatred (tenor) is compared to a cup of bitterness (vehicle). Other significant quotes from the artifact are the whirlwinds of revolt will continue to shake the foundations of our nations until the bright day of justice emerges4 and I have a dream that one day even the state of Mississippi, a state sweltering with the heat of injustice, sweltering with the heat of oppression, will be transformed into an oasis of freedom and justice5 (King, 1963). With the first quote, the danger that the nation will continue to face if the needs of the Civil Rights Movement are not met (the tenor) is compared to a whirlwind (vehicle). For the second quote, injustice and oppression (tenor) are compared to heat (vehicle), while freedom and justice (tenor) are compared to an oasis (vehicle). Following isolation of the metaphors, comes sorting of the metaphors. Exemplified through the highlighted quotes from the artifact, King relies heavily on weather metaphors and high and low contrasts. The theme of incorporating weather can be found in the 2nd, 4th, and 5th quotes, when he speaks of the sweltering summer, the invigorating autumn, the whirlwinds of revolt, the bright rays of justice, and the oasis of freedom. As for the high and low contrast, these can be found when King compares the whirlwinds of revolt (low) to the bright days of justice (high). It can also be found in his juxtaposition between the sweltering summer and the invigorating autumn (the 2nd quote). Another significant theme within Kings I have a Dream speech is the notion of love and brotherhood. Despite the injustice, the African American community continued to face and despite their efforts for equality being dismissed, King continues to stand by non-violent revolt and dispels anger and hatred. This is evident in the 3rd quote when he speaks of how the thirst (desire) for freedom and equality shouldnt be satisfied with bitterness and hatred. Its also evident when he argues we must forever conduct our struggle on the high plane of dignity and discipline. He continues, we must not allow our creative protest to degenerate into physical violence. Again, and again, we must rise to the majestic heights of meeting physical force with soul force (King, 1963). Even after personally experiencing the detrimental effects of racism and inequality, love stands at the center of his heart and he urges for it to stand at the center of the Civil Rights Movement. Weve isolated significant quotes from the artifact and sorted them through the creation of themes, so what does this analysis reveal about the artifact in particular and about the rhetorical process in general? Through metaphoric criticism, weve been able to gain a more profound insight into the intentions of Martin Luther King and the Civil Rights Movement. Upon initial recognition, many viewed the intentions of MLK and the Civil Rights Movements as advocacy for the black perspective and moreover that their desires were driven by pain and hatred with no regard for how their actions could negatively impact the population at large. In addition to this, many (those around the world and in the United States) remained completely unaware of the struggles faced by the African American population. They believed the Emancipation Proclamation was sufficient and that through segregation (separate but equal) the circumstances of the black man had improved. MLKs I Have a Dream speech addressed t hese misconceptions. As revealed through Metaphoric Criticism, the metaphors embedded in his speech exemplified the true nature of the Civil Rights Movement and their true intentions. As previously mentioned in the 3rd and 6th quote (introduced above), King dismissed desires of hatred and bitterness and pushed for individuals to act with kindness and love. He encouraged the African American population and the world in general that violence, pain, and damage should be welcomed with dignity, discipline, and compassion. As for awareness regarding the struggles faced by the African American community, the metaphors within Kings I Have a Dream speech shines a light to its full extent. Lets take as an example the 2nd quote where King says this sweltering summer of the Negros legitimate discontent will not pass until there is an invigorating autumn of freedom and equality (King, 1963). As previously mentioned, the I Have a Dream speech was given in Washington D.C. Anyone who has spent a summer in the south or a nywhere, in general, know its accompanied by frustration, a sense of suffering, misery, and significantly, a longing for relief. Theres difficulty in understanding struggles faced by those outside your community. Metaphors such as the one mentioned above (and just about everywhere in the artifact), not only enable those outside the African American community to understand the extent of their struggle, but it allows them to relate to it, and become advocates for change. As exemplified through metaphoric criticism of Dr. Martin Luther Kings I Have a Dream speech, metaphors are far more than forms of figurative language. The metaphors highlighted in Kings speech drew on themes such as nature, brotherhood, compassion, and high/low juxtapositions. They made the American population and the world knowledgeable on the intentions of the black community, as well as the extent of their struggles. Metaphors and metaphoric criticism are means of exemplifying intentions, perspectives, and truth that would otherwise remain silent and submerged. They capture the power of rhetoric on the human experience and its ability to shape our reality. Through specific, purposeful, persuasive, and metaphoric communication, Kings speech propelled the American Civil Rights Movement and began the establishment of change and equality for all.

Wednesday, May 13, 2020

Assignment on Starbucks - 3208 Words

1. INTRODUCTION Since opening its first store in Pike Place Market, Seattle, Washington (USA) in 1971, Starbucks has established itself as the world’s leading retailer, roaster and brand of specialty coffee with over with 17,009 stores in 55 countries. The company, which ranks amongst the world’s top 100 global brands according to Interbrand 2006, has an impressive record of sales and profit growth. In FY2006 Starbucks achieved a sales turnover of $7.8 billion, an increase of 22% on 2005, and operating margin of 11.4%. In 2010 the revenue of Starbucks is $ 10.71 billion. Starbucks Headquarters Seattle Starbucks has grown from a single coffee shop in Seattle 40 years ago to a $6.38 billion worth of an international†¦show more content†¦Partnership with Kraft Foods is formed for the distribution of Starbucks coffee into supermarkets. 1999: Pasqua Coffee Co. and Tazo Tea Company are acquired. 2000: Schultz steps aside as CEO to become chief global strategist, while remaining chairman; Orin Smith takes over as CEO. 2001: Mobilestar- This Texas firm, which shared some history with Wayport signed the first contract with Starbucks in January 2001 to build out thousands of locations. 2005: Introduces Starbucks Coffee Liqueur; Acquires Ethos Water. 2007: Feb 14, 2007 was an auspicious day in the history of Starbucks. On that day Schultz sent an e-mail to Donald, copying the other members of the executive team, entitled â€Å"The Commoditization of the Starbucks Experience.† 2008: In early January 2008, Schultz, the company s chairman, again took over the chief executive post as the company reported the worst quarterly same-store sales in its history. In 2008, total international stores became 5113 store 11567store in United States. 2.1 Why was Starbucks so successful? The dramatic explanation of Starbucks prevalence in today s society says their success was due to the creation of a so-called Third Place culture. In reality, it was because an entrepreneur who believed in strong operations management and having a central focus for everyone in the company to follow. This was the long-term vision of Howard Schultz. He was well aware that developing this coffeeShow MoreRelatedCsr Assignment - Starbucks2467 Words   |  10 PagesREsponsibilities ] | Starbucks | Introduction Starbucks is one of the places to find the world’s best coffees. The first Starbucks opened over forty years ago, in Pioneer Square in downtown Seattle, Washington. The owners’ main philosophy was to provide customers with the world’s finest and richest coffee. Over time, and endeavoring this ultimate philosophy, Starbucks expanded internationally and has more than 19000 stores around the world. The management of Starbucks has managed to improveRead MoreStarbucks Case Assignment Essay2276 Words   |  10 PagesStarbucks Case Assignment starbucks Corp., an international coffee and coffeehouse chain based in Seattle, Washington, has expanded rapidly since its opening in 1971. These outrageous success was due to its well-developed strategy vision which lay out the companys strategic course in developing and strengthening its business. Starbucks is a global corporation that sells authentic coffee in 30 countries, reporting revenues of nearly $5.1 billion in 2006. The main goal of Starbucks is to embraceRead MoreAssignment 1 Starbucks Amended1334 Words   |  6 Pagesï » ¿ Starbucks’ Strategy Suggest the key elements of Starbucks’ organizational culture that contributes to its success in a global economy. Indicate management’s role with creating and sustaining the organizational culture. Starbucks was originated in Seattle, Washington in 1971 in which the first shop was opened in Pike’s Place Market. Since then Starbucks has rapidly expanded to over 17,000 stores across the globe with shops in over 50 countries. In doing so Starbucks has become the leadingRead MoreUnderstanding A Business Assignment : Starbucks Corp1887 Words   |  8 PagesUnderstanding a Business Assignment: Starbucks Corp. When Howard Shultz and founders Gordon Bowker, Jerry Baldwin, and Zey Siegl founded the quintessential Starbucks Coffee powerhouse, they had a vision in mind; their vision was to inspire and nurture the human spirit. In a recent partnership with USA today, Starbucks has joined together to raise awareness on the topic of Race, with their â€Å"Race Together† campaign. The campaign is meant to encourage Starbucks customers and employees to stand up andRead MoreFin 370 Week2 Team Assignment Starbucks Essay1056 Words   |  5 PagesSTARBUCKS PLANNING 1 To understand the relationship between strategic and financial planning we first need to determine both of their meanings. The definition of strategic planning states that it is a â€Å"systematic process of envisioning a desired future, and translating this vision into broadly defined goals or objectives and a sequence of steps to achieve them.† Strategic planning is a management tool that helps an organization focuses its energy, to ensure that members ofRead MoreStarbucks Questions1152 Words   |  5 PagesStarbucks in US: Too Much Coffee Spilling All Over? Starbucks in US: Too Much Coffee Spilling All Over? Structured Assignment Reference No. RTS0132-2 This structured assignment was written by Shanul Jain under the direction of Muthukumar R, IBSCDC. Copyright  © 2009, IBSCDC No part of this publication may be copied, reproduced or distributed, stored in a retrieval system, used in a spreadsheet, or transmitted in any form or medium – electronic, mechanical, photocopying, recording, or otherwiseRead MoreSQSM OM Starbucks1486 Words   |  6 Pagesï » ¿Student Assignment Covering Form Course/Unit Information Course MBA-On line Unit No. Unit 11 Unit Name Strategic Quality and Systems Management Unit code H/602/2327 Batch E11-E41-SQSM1406 Instructor Information Name Dr. Indranil Bose Phone +971 55 9860258 Skype Email indranil@mywestford.com,indranil@westford.org.uk Assignment Information Full/ Part Assignment Part Assignment Date Assignment Issued 9-06-2014 Date Assignment Due Task-1: 24-06-2014 Student Information (To be filledRead MoreWhat is Market Segmentation?1501 Words   |  7 PagesIntroduction: In this assignment I will write many things about segmentation. It will include an explanation of what segmentation is and how it works in companies. I will also include some examples to help explain and analyse why segmentation is very important to all businesses including my chosen company. During this assignment I will also explain the relevance of segmentation to my chosen company and how they use it as part of an overall marketing strategy. DescriptionRead MoreAs investors it is important to understand the company in which you are looking at. One of the700 Words   |  3 Pagesthat one should look at the statement of cash flows, as it will provide information as to where the company spends its money. This assignment will be looking at â€Å"Eat at My Restaurant,† which is a case study that compares three different well-known companies. The companies in which we will look at are Panera Bread, Starbucks, and Yum Brands, Inc. Panera Bread Starbucks Yum Breads, Inc. Data Reviewed 2010 2009 2010 2009 2010 2009 Net Cash provided by operating activities $1,968,000,000 $1,404,000,000Read MoreSgsdgsxgd1553 Words   |  7 PagesCASE (People in Organization) THE WORK ASSIGNMENT Effie Pardini supervised eleven accounting clerks in the budget and planning department of a large computer manufacturer. None of the clerks had accounting degrees, but all were skilled in handling records and figures. They primarily prepared budgetary plans and analyses for operating departments and their inputs were secured from the departments and from company records. Pardini assigned projects to the clerks on the basis of their interests

Wednesday, May 6, 2020

The Effect of Smoking Free Essays

In today’s civilization, tobacco smoking has always been discouraged by communities and organizations due to its lethal effects on human health, but its impact on the environment has not been taken into account. Even though people are aware of all the side-effects, that are associated with smoking, they still tend to try it anyways. Not only is tobacco bad for the user, but it can be a danger to the planet itself. We will write a custom essay sample on The Effect of Smoking or any similar topic only for you Order Now This results because of deforestation, a polluted ecosystem, and unfertile soil. Tobacco smoking is an addictive habit that is becoming increasingly common. As the number of people smoking tobacco grows, farmers figure out ways to make more of it. Unfortunately, they result to clearing land reserved for forests. Before the tobacco plant can be used to make cigarettes, it has to be dried or cured. The main approach farmers take to cure the crop is usually coal, natural gas or oil. Since tobacco farmers come from poor countries, they must use the most economically suitable option, firewood. In order to provide this wood, large amounts of trees are dislodged. Trees have much importance and use in our ecosystem that most people don’t understand. As stated by the Tree and Shrub Company, they play their role in the environment by providing oxygen, improving air quality, climate amelioration, conserving water, preserving soil, and supporting wildlife (â€Å"Importance and Value of Trees†). Even though deforestation helps in producing tobacco, its negative impacts overweigh the positive and as a result, it will lead to a damaged environment. Tobacco smoke’s indirect effect on the environment does not end there. Another major issue that smoking tobacco brings is that it pollutes the water. This can be brought back to the farms in which the tobacco seeds are planted. These plants are vulnerable to thousands of insects that may bring sickness to the plant, causing death. Consequently, plants are sprayed regularly and heavily with pesticide to prevent pests and disease. This in turn brings rise to other problems such as a danger to the health of the farmer and these chemicals have a risk of leaking into the community water. This will cause the water to become contaminated, and affect not only the community but most species in that environment. As pesticides move from our lawn to nearby rivers and streams, they bring harmful chemicals along the way. This not only pollutes the water, but it also risks the lives of the animals in that environment. Not only will these pesticides risk animal lives, but it will also decrease water quality by huge amounts making the community at risk from getting sick from the water. Another major issue people don’t consider while smoking tobacco is it’s impact on the soil. Ground pollution is one of the main concerns for the environment. Tobacco plants demand high concentrations of fertilizer for optimal growth. Since these plants are grown in poor countries, farmers cannot afford fertilizers. Consequently, the plants absorb nutrients from the soil until infertility occurs. This may seem simple, but the effect on the environment is huge. Due to lack of nutrients in the soil, plants that depended on it will usually be denied the nutrients they so badly need. As a result, most plants will become either very weak or they will die. This not only decreases wildlife species, but it endangers other animals as well. This is because animals that depend on those plants will most likely lose their source of food, leading to the extinction of those species. How to cite The Effect of Smoking, Papers

Tuesday, May 5, 2020

Asian Variant Of Theatre Essay Example For Students

Asian Variant Of Theatre Essay Asian theatre is comprised of more than one geographic area. It consists ofIndia, China and Japan. Each brought their own uniqueness to Asian theatre. Asian theatre as it pertains to China will be discussed in this chapter. AncientChinese chronicles mention other theatrical activities such as skits,pantomimes, juggling, singing and dancing. This serves as an indication thatthere were early Chinese versions of popular entertainment. During the YuanDynasty, China was ruled not by a Chinese emperor but rather by a Mongol. Therewas an outbreak of drama in the Yuan Dynasty. Yuan drama was usually written infour acts. Usually the leading character sang all of the music in any given act. The poetic content in these plays was considered the central factor in theirsuccess. One of the most famous plays that have survived from this period is TheRomance of the Western Chamber, by Wang Shifu. Also, by this point both malesand females alike were performing on stage. Chinese theatre in the Ming Dynasty,which came when the Mongols were overthrown after the Yuan Dynasty, brought backtraditional social behavior. A Chinese emperor was restored to the throne duringthis time. Dramatists reverted to writing only for the elite, and theaters lostcontact with the broad public. Lute Song by Gao Ming was a best known play ofthis time. It dealt with questions of family loyalty. In particular it dealtwith a husband leaving his wife abandoned. Beijing Opera was formed fromelements of folk theater and other genres popular among ordinary people. It wasoriginally called Peking Opera because for many years it was known westerners asPeking. It is not like the grand opera of the west. It combine s music andtheater, but is also based on dance and even acrobatics. The theater arrangementfor these operas are like a modern dinner theater. The audience has dinner anddrinks as the performance goes on. The costumes and makeup are also verysymbolic. Chinese theatre has its own uniqueness. Although other areas oftheatre have used makeup and costume symbolically, Chinese theatre symbolism isexaggerated more. The bright costumes and lavish makeup tell you a story aboutthese characters, not only their emotion. The colors and patterns of makeupsignal to he audience what kind of character the performer is playing.